Blackberrys Fashion
Forecasting Fashion with Digital Precision
- Client: Blackberrys Fashion
- Industry: Retail Fashion & Apparel
- Region: India
Summary
Blackberrys partnered with Orane to modernize procurement and store replenishment processes through SAP BTP-led extensions. The solution ensured real-time inventory insights, faster approvals, and demand-aligned stock planning across a rapidly scaling retail footprint.
Key Results
• 40% faster procurement approval turnaround
• Real-time inventory sync across store network
• Shift from reactive to forecast-driven replenishment
• Higher agility in seasonal launch & assortment planning
• Improved vendor coordination and visibility into PO lifecycle
Client Snapshot
Stores: 300+ premium outlets across India
Operations: Multi-seasonal retail distribution
Solutions Delivered:
• SAP BTP procurement visibility enhancements
• Real-time store–HQ stock synchronization
• Automated PO approvals & reorder triggers
• Vendor communication digitization
Engagement Type: Enhancements + AMS
Duration: Multi-phase rollout program
The Challenge
• Frequent stock mismatches leading to lost sales in top SKUs
• Approval bottlenecks delaying new assortments & seasonal pushes
• No analytics-driven demand forecast or replenishment triggers
• Manual communication slowing purchase lifecycle
• Stores lacked visibility into expected stock arrival timelines
The Solution
• Unified PO command center for visibility into order progress
• Automated procurement approvals based on rules & thresholds
• Real-time stock synchronization → faster replenishment cycles
• Demand insights integrated into supply planning
• Smooth store onboarding with guided workflows and dashboards
• Stronger master data governance & process discipline enforced
Business Benefits
• Significant reduction in stockouts improving conversion & revenue
• Faster seasonal release execution enabling better fashion responsiveness
• Higher planning accuracy → lower excess inventory
• Better operational control and communication between store & HQ
• Improved vendor relationships thanks to predictable timelines
• Scalable backbone supporting store network expansion
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